BUILT FOR ROOFING COMPANIES IN CENTRAL FLORIDA
Roofing marketing that gets calls. Leads you own, not leads you rent.
Your website, Google Business Profile, reviews, and AI lead follow-up, run as one program by one Lakeland team, for one flat $297 a month. Built for roofers who are done paying for the same lead five other companies got.
$228
is what one paid roofing lead costs on average. Spark Care runs your whole program for $297 a month, all in.
15 yrs
is Florida’s roof-age insurance line. Homeowners are searching for a roofer who understands the paperwork. Be the one they find.
0
contracts. Month to month, with a 90-day money-back guarantee.
WHAT WE MARKET
Roof replacement
Roof repair
Storm damage
Insurance inspections
Shingle
Metal
Tile
Flat and commercial
Gutters
Skylights
Lakeland
Winter Haven
Plant City
Bartow
Polk County
Tampa Bay
Orlando
Everything a roofing company needs to own its leads. In one program.
No contracts. No surprises. Just results, every piece below is included in $297/month.
Custom website, unlimited pages
A custom roofing site with separate roof replacement, roof repair, and storm damage pages, your jobs, your reviews, and a two-field quote form that hits your phone.
Social & Content marketing
Custom blog and social content that boosts SEO and positions you as the local expert.
Dedicated marketing consultant
A real person who knows your goals, reviews results, and guides your growth.
AI-enhanced project content
AI-assisted writing that turns your finished jobs into content that ranks and converts.
Automated review management
Asks for the review by text the day the job closes, with your direct link, follows up once, and replies to every review within a day.
Project spotlight marketing
We feature your best work to win search engines and convince web visitors.
Annual marketing plan
A year-long strategy tailored to your trade, your goals, and your growth timeline.
Local SEO
Service pages that say your towns, matching name, address, and phone everywhere, and the citations that move a roofer into the map pack.
Google Business Profile
Optimized, managed, and monitored so you compete for the top three map results when a homeowner searches “roofer near me” in your towns.
SEO + AEO + GEO
Search, answer-engine, and generative-engine optimization, so Google and AI tools recommend you.
Lead capture + AI follow-up
Every form and message lands in one dashboard, and AI follow-up texts the homeowner back in about a minute, day or night, so the 9pm storm lead does not go to whoever answers first.
No contracts. No hidden fees. Just $297/month.
It’s cheaper to run your marketing through Spark Sites than to piece it together yourself, and a fraction of what a traditional agency charges.
Trusted by owners who would rather be on the roof.

Not sure it fits your roofing company? Our free audit will show you.
Not a generic “free audit.” We review your website, your Google Business Profile, and your reviews like you already hired us, then hand you the findings either way. No pitch required.



Who we are
Spark Sites is a Lakeland, Florida marketing company. We have been building websites since 2004 and running Spark Sites out of Lakeland since 2013. A State of the Spark company.
Where we work
Roofing companies in Lakeland, Winter Haven, Plant City, Bartow, Auburndale, Haines City, Davenport, and across Polk County, Tampa Bay, and Orlando.
How to reach us
Call or text (863) 225-1713, or fill out the form below and we text you within one business hour.
Roofing marketing questions, answered plainly.
How do I market a roofing company in Florida?
In this order: a managed Google Business Profile (it decides the “roofer near me” top three), reviews requested the same day every job closes, a website that ranks for your towns and turns visitors into quote requests, and only then paid ads. Most roofers start at step four and decide marketing does not work. Spark Care runs all four for $297 a month.
How do I get more roofing leads?
Roofing leads come from three places: referrals you own, search you can own, and lead sellers you rent forever. The way out of renting is to build the search side (map pack, steady reviews, a site that says your towns) while you are still paying for shared leads, then turn the shared leads off. That is what the program builds.
Is Angi Leads worth it for roofers?
It works for a brand-new roofer with no reviews and time to race the phone. Once you have any reputation, you are paying to compete against yourself: the same homeowner who would have found you on Google is handed to five companies, and you pay whether or not you win. Take what you spend on Angi in a year and put it into assets you own.
How much do roofing leads cost?
About $27 per click on “roofing company near me,” around $228 per paid-search lead on average, and $600 to $1,200 per closed job from shared-lead sellers once you count the ones you lose. Owned leads from the map pack, reviews, and a ranking site cost close to nothing once built. Spark Care is $297 a month, all in.
How do I get roofing leads from insurance companies?
Florida carriers can decline to renew a policy once a roof passes 15 years unless an inspection shows five years of life left, so thousands of homeowners get a replace-or-lose-coverage letter every month. Be the roofer who shows up when they search “roof inspection for insurance”: a page that answers that question, inspections and insurance documentation listed on your Google Business Profile, and reviews that mention helping with insurance. We build those pages.
How do roofing contractors get more Google reviews?
A system, not charm: ask the day the job closes while the customer is in the driveway looking at the new roof, ask by text with a direct link, ask everyone, follow up once three days later, and reply to every review within a day. Roofers cannot keep that up by hand from a roof, so Spark Care automates it.
How do I get my roofing website to rank on Google?
Three boring things done all the way: your towns in the page titles, headings, and footer; a Google Business Profile that matches your site exactly (name, phone, address); and one page per service (replacement, repair, storm damage, metal). Steady reviews do the rest. We build sites this way from day one and keep it moving with local SEO.
Does Google Ads work for roofers?
Yes, when the click lands on a service page with your reviews and a two-field form, someone answers the lead within minutes, and the campaign runs only in your towns on terms like “roof repair” and “roof replacement.” Ads into a slow website with no reviews is how roofers spend $2,000 a month proving their site does not convert. Spark Care sets up and monitors the ads; you fund the ad budget.
What does a roofing marketing agency actually do, and what should it cost?
A good one keeps your site converting, manages your Google Business Profile and local SEO, runs your review requests, captures and answers leads, sets up and watches your ads, and explains it all to you every month in plain English. Traditional agencies charge $3,000 to $5,000 a month for some of that. Spark Care is the whole list for $297 a month, no long-term contract, with a 90-day money-back guarantee.
Do you own my website if I cancel?
No. We do not hold sites hostage. If you cancel, we help you take your site with you.
Tell us about your roofing company. We will handle the rest.
Fill this out and we text you within one business hour. A no-pressure call about your leads, and a straight answer on whether the program fits.

A STATE OF THE SPARK COMPANY
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Lakeland & Central Florida